Workflow Automation for Indian Merchants

Build automated workflows that run your store while you sleep.

A workflow is a chain of: trigger → condition → action. "When an order is placed (trigger) AND payment is confirmed (condition) → send WhatsApp confirmation + print label (action)." Build enough workflows and your store runs itself.

The 10 Workflows Every Store Needs

  1. Order confirmed → WhatsApp confirmation + GST invoice email
  2. Payment failed → WhatsApp retry link within 15 minutes
  3. Order shipped → WhatsApp with AWB link
  4. Out for delivery → WhatsApp "Your order arrives today"
  5. Delivered → Review request WhatsApp after 5 days
  6. COD order → Pre-delivery confirmation WhatsApp (reduces RTO)
  7. Stock below reorder point → Slack/email alert to operations
  8. Customer inactive 90+ days → Re-engagement WhatsApp
  9. Cart abandoned 2 hours → WhatsApp recovery message
  10. Return requested → Auto-approval for orders under ₹500

Building Workflows in LetBuyy

In your Merchant Control Plane, navigate to Automation → Workflows. Select a trigger event, define conditions (optional), and add one or more actions. Workflows run server-side — no browser tab required.

Test Before Activating

Always test workflows on a real ₹1 test order before activating them for all orders. A misconfigured WhatsApp workflow that sends 500 messages to the wrong number is recoverable but embarrassing.

LetBuyy Team

Platform

The LetBuyy editorial team — merchants, engineers, and commerce obsessives building India's best commerce OS.

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